According to Slinky Internet Marketing Google Adwords are a well-known way for entrepreneurs to make money for their business. The best part is that you can set a daily budget so you don’t lose more than you make. To ensure your adwords campaign are as successful as you dream they’ll be, there are a few things you need to have in place
- Customer demand for your keyword. If there is no demand your ad will not be successful. You can use the Google Adwords Keyword Suggestion Tool to find out – and to discover other keywords you might want to use.
- A budget. Each click has a cost, but what you can afford to pay is determined by your website conversion rate and estimated profit per customer.
- Find out what you need to know about your profitable keywords by seeing what your competitors have found out before you. Using the ‘Keyword Spy’ tool’s free trial will save you doing anything illegal.
- Utilise your USP. Your Unique Selling Proposition can be reduced to a few words and used in those adwords to get more qualified clicks and much fewer unwanted clicks. So you’ll have more traffic that becomes paying customers.