Search Engine Optimisation (SEO) is basically what makes the Internet go around – and if your website doesn’t have it, it is likely to become static, stuck somewhere on the bottom of the pile that contains all the other websites. According to SEO Perth Experts, done right, SEO will optimise the chances of your website ranking well so that it will come up on the search page results for the keyword you use.
So basically, if someone types in ‘coffee machine’ and you are selling several, your website page will show up if you – or an expert – has done good SEO. There are 6 vital components to SEO that any digital agency will tell you about – and do for you if you ask them. It may be a lot easier to get professional help than to try and do it yourself, unless you know exactly what you are doing. Here are the 6 things you need to know.
- Have the right keyword/s on your website. They should be in the headings and the first paragraph of your content. Using the right keywords will help you to get the kind of traffic that converts to customers.
- Meta tags should contain the keyword for your website as that is one place that the search engines look to see what your website is about.