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Networking: What is it?
Networking is a term used to describe the process of meeting other people in your industry or field whose professional goals are similar to yours. As a professional looking to grow within your company or field, the act of networking exposes you to new ideas or business concepts, helps you establish relationships with other organizations that may be able to partner with or support your own, and provides you greater access to information about what is new and changing in your field of work.
Having an established network is not only helpful for your current position, it can also be extremely important when you are looking for a new one. The phrase, "It's not what you know, but who you know" is very applicable to changing jobs. People in your industry can alert you to new or upcoming job openings, provide insight into which companies are the best to work for depending on what you want, and can also serve as references for you through the interview process.
Though important for employees in all fields, the act of networking can be especially helpful for women working in non-traditional, male dominated industries, because it allows them the opportunity to meet other women who have similar professional interests. This can lead to mentoring opportunities, as well as informal support systems.
How to do it
Do your research. Find professional networking groups within your industry, either through general searches on the Internet, or by asking around at work. Getting involved with a networking group will help you connect with others who are working in similar fields, and put you in touch with other professionals looking to make connections within your industry.
Go to events, conferences, and other functions whenever possible. If you have the opportunity to go to functions related to your work and industry, do so as much as possible. Pay attention to who speaks or presents, and if you are interested in what they said, introduce yourself or follow up later through phone or email contact. Introduce yourself to other people standing or sitting near you, and ask them about their work. You will have a lot in common with the other people there- so find out what!
Always be prepared to write down information, or give your information to another person. Business cards are great for giving your information to other professionals. Once you get their information, hold on to it! If they do not have a business card at the time you meet, make sure to keep your cell phone, pen and address book or palm pilot handy to jot down their contact information.
Follow Up. After you meet new people, make an effort to sustain some form of contact with them. Forward information or articles that relate to your common industry, or send them an occasional email to say hello. Put them on your list of people to send holiday cards to, and personally invite them to any events or conferences your company hosts. By maintaining even a small level of professional contact, you are establishing a network of people who might be able to provide invaluable resources or information to you down the road.
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